Industrial Marketing articles: tips, advice, ideas, strategies, advice & solutions

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Businesses Going Green

by S. Housley

Businesses deciding to be environmentally-conscious often promote goodwill with potential customers, and make the world a better place for future generations. Many hesitate to adopt green practices, fearing it will hurt their bottom line.

Are You Spending Too Much Time Getting Ready to Sell?

by Tim Connor

Selling today is easier in many ways, but it is also more difficult in other ways. So, how is the salesperson of today to survive, succeed or even excel in a changing and dynamic marketplace?

Effective Telemarketing Techniques

by Jonathan Farrington

Uncovering new opportunities and potential new business is an essential task of any sales team, however, it is probably one of the most unpopular activities. The main reason for this is that professional salespeople, just like the rest of us, fear rejection.

Naming Software for Your Corporate Branding Needs

by T J Madigan

Corporate branding involves getting a good business name for your company. A good business name is one way of getting noticed in the industry you are in, and it is a means of getting your customers to easily remember you.

The Invisible Audience at The Trade Show

by Lowell Nickens

When preparing for that big trade show, keep alert for the connectors in the crowd. Industry experts with big networks, these key people can be a huge, though often hidden, asset!

How to Find the Best Broker or Brokerage

by Kip Goldhammer

Brokers are the facilitators or mediators between any two parties looking towards a purchase or a sale transaction. The primary job of a broker is to maintain the business relation between the clients.

Why Blogs Are Good For SEO

by Jeb Walker

Blogs can be a valuable asset to an individual's or company's professional efforts and are a great way to provide your professional career with some literal support of your expertise within the industry.

SEO Article Generation Targets Traffic

by Jeb Walker

In a well-rounded search engine optimization campaign, article generation is a strategy that will increase your visibility and expertise to targeted traffic.

Creating Business-Oriented Collaterals

by Lynne Saarte

considerations in catalogs that are centered on business and business alone

An Open Letter To Small Businesses These Recession Times

by Lynne Saarte

the more you market in these trying times, the better chances you will have of getting ahead of your competition

How To Get What You Want From Your Print Job?

by Lynne Saarte

printed mediums still have their uses and will continue to exist for many years

7 Ways To Help You Create Superb Posters

by Lynne Saarte

seven ways that can help you create great posters

Do You Know Your USP?

by Lynne Saarte

your USP also lets your target clients know that you have the solution

How To Deploy Cheap Catalogs

by Lynne Saarte

five options in deploying your cheap catalogs effectively

Learning How To Print Online In 7 Steps

by Lynne Saarte

six steps below to learn how to print with an online printing company

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